The globalization of markets and the liberalization of capital streams lead to permanent, worldwide competitive pressure. More than ever, companies are required to revise their production locations, to revamp their work processes as well as their communication processes, and to strongly enhance their intercultural cooperation.*
In 2006, every fifth German business was undergoing a change process of some kind. More than 40 percent of those did this either for reasons of cost reduction or for process optimization. Every third business needed a change process in conjunction with a national or international merger.**
* compare Vgl. Klaus Doppler, OrganisationsEntwicklung 1_06
**survey by SKP, Dr. Stoebe, Kern & Partner Managementberatung Ahrensburg,
2500 businesses surveyed.